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More than 200 Canadians attempt suicide every day and opioid deaths have increased 90 per cent since the beginning of the COVID-19 pandemic. Knowing what mental health services are available could be a lifeline for those in crisis.
Bell Media will no longer donate five cents to organizations offering mental health programs each time the phrase “Bell Let’s Talk” is used on social media or in texts on a particular day in January. Beginning this year, the company will provide a direct contribution of $10 million towards mental health initiatives with a focus on connecting people with mental health services and highlighting the work of partner organizations.
“This year’s campaign marks a bold new era for Bell Let’s Talk,” said Mary Deacon, chair of Bell Let’s Talk. “We know from research that’s been done that 78 p
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